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Customer centred enterprise: how IBM and other world class companies achieve extraordinary results by putting customers

by Thompson, Harvey.
Type: materialTypeLabelBookPublisher: New Delhi: Tata McGraw Hill, 2000Description: xv, 245p.; 23cm.ISBN: 9780070495098.Subject(s): Business enterprises | Customer Value Management | Customer-centered enterprise | Marketing
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366:658.8 P0 (Browse shelf) Available C143

Includes index

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