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Customer chemistry: how to keep the customers you wat and say "Good-bye" to the ones you don't

by Naylor, Mary; Greco, Susan.
Type: materialTypeLabelBookPublisher: Chicago: McGraw Hill, 2002Description: xvii, 234p.; 23cm.ISBN: 9780658001444.Subject(s): Consumer satisfaction | Marketing
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CSIR-HQRS
366:658.8 P2 (Browse shelf) Available C175

Includes index

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