000 00780nam a2200265Ia 4500
003 HQRS
005 20170711042600.0
008 150617s2014 xx 000 0 eng d
020 _a9783540669425
040 _aHQRS
_beng
_cHQRS
041 _heng
080 _b366:658.8 P0
100 _aHennig-Thurau, Thorsten, ed.
245 _aRelationship marketing:
_bgaining competitive advantage through customer satisfaction and customer retention
260 _bSpringer-Verlag,
_aBerlin:
_c2000
300 _axvi, 459p.: ill.;
_c24cm.
500 _aIncludes index
650 _aMarketing
650 _aCustomer relations
650 _aCustomer satisfaction
700 _aHennig-Thurau, Thorsten, ed.
700 _aHansen, Ursula, ed.
365 _aINR
942 _2udc
_cBK
999 _c23665
_d23665